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Saturday, November 13, 2010

Blue Marbles

We have the pleasure of adding United By Blue to our artisans area.  United By Blue (or UBB for short) is super special to us.    As a beach lover myself since childhood, I spend a lot of time at our shores with my family.  It's a place of great memories, crazy fun times and quiet solitude sometimes.  But as my kids are digging in the sand to the other side of the earth to see what's at the bottom of their never ending hole, garbage and cigarette butts come with the sand piles.  Come on folks!  What's the deal?  Can't we just toss our garbage where it should go?  OK, So...... the staff and I, instead of getting angry, searched high and low for a brand that would help us get even I guess.  Get even with "those litter-bugs" as my 6 year old calls them.  A few Google searches, tweets and phone calls I landed an email and phone call from Brian Linton, the Founder (a/k/a President and Chief Trash Collector) of United By Blue.  He has a great company and, Yoga With Style,  in our efforts to support this delicate earth we want to protect for our children were thrilled to connect with Brian and offer their line of products to our customers. 

Brian explained that the Earth's oceans control the weather, water, create more oxygen than all land plants combined, and provide the main source of protein to more than 1 billion people. While much emphasis has been placed on the Green Movement, it’s just as important to protect and conserve our oceans – that’s where the Blue Movement comes in.  United By Blue is a leading business in the Blue Movement and strives to be an example for individuals and businesses of how a blue lifestyle starts with simple choices. No matter if you live in North Dakota or Florida, the fact is, we are all connected to the oceans.  UBB's products support this movement through organized beach cleanups all over the world.  For every shirt, bag, or piece of jewelry sold, UBB cleans up 1 POUND of garbage!  We thought, amazingWE CAN DO THIS TOO.  

The thing I love most about yoga and the yoga community is that it's not just about yoga itself. It's the way of life we choose to live and our surroundings too.  If we create a postive healthy environment, our practice and our lives are improved.  It's all connected. I could go on and on....you get it.  But this is why Yoga With Style has emphasized offering brands that we ourselves wear, support, believe in and are helpful to our environment and our children.

So what does this have to do with Blue Marbles???  Well, Brian and I chatted about the marbles too.  A very neat thing.   Started by marine biologist Wallace “J” Nichols, the Blue Marble movement is a symbolic reminder about the importance of our Big Blue Marble, our planet earth.
The concept is simple. And we quote from the UBB website: "Commit a random act of ocean kindness and pass the blue marble onto someone encouraging them to do the same. The impact of this project is through the connections hundreds and thousands of people are making as they pass their blue marble from person to person. The goal of the Blue Marble Movement is to have 1,000,000 marbles circling the globe spreading awareness and love for our oceans."

At UBB, they participate in the Blue Marble movement by including blue marbles in every package they send out. They also pass out blue marbles at every UBB Cleanup they host around the world.  SO, we will be organizing a local cleanup in our area over the coming months with UBB's help (will post when where etc. as it comes together).  In addition to offering our customers UBB Products (which for each piece we sell, UBB cleans up 1 lb. of garbage off the shores) we will have a basket of sparkly blue marbles at our boutique - stop by.  Take a marble.  Sign a pledge to clean up a local beach.  Pass your marble on.  Come back.  Take another if you want.  Join us.  It's that easy.  

Thank you Brian and the UBB for making a HUGE difference out there - we are happy to connect with you and join this most important movement, we are huge fans, love your products!!! 

So, yogis, we're thinking GREEN and BLUE.

1 comments:

Unknown said...

Jen! We are so happy that you found us and will be carrying UBB products. Business is a powerful tool for doing good, and your store is gonna be a big part of this!
Keep it Blue!
Brian